Snow Perceptions by NSAA and Canadian Ski Council Regions
Click on a region for details | Bubble size = population | Color = winter salience
North America Summary
Avg Snow Cover
53%
Temp Anomaly
+8.1°F
w/ Snow
27/54
Markets w/ Low Winter Salience
15 (28%)
Market Insight
15 markets (Calgary, Denver, Salt Lake City, etc.) have no snow cover and above-normal temperatures. Skiing may not be top-of-mind for consumers in these areas.